Vets and Care is India’s first integrated platform for pet wellness, offering a seamless experience for both pet parents and pet service providers.
For pet parents, we provide instant online vet consultations, smart wellness tracking (meals, walks, vaccines, deworming, expenses, weight), and access to verified services like grooming, walking, boarding, training, and lab tests—all from a single app. Our goal is to make pet care organized, affordable, and always accessible.
For vendors (vets, groomers, walkers, trainers, labs), VnC acts as a digital growth engine. We offer a vendor-facing app to manage bookings, schedules, and payments, helping professionals reach more customers without high overheads. Vets can consult remotely and earn flexibly, while service providers benefit from visibility, trust, and operational support.
By bridging India’s fragmented pet care ecosystem, Vets and Care is building the infrastructure for scalable, data-driven, and preventive pet wellness. With our tech-first approach, we aim to redefine how 3.5cr+ pet parents experience care, while empowering thousands of service providers to grow digitally.
Startup Description
Vets and Care is a digital-first pet care startup on a mission to organize and elevate how pet parenting works in India. We're building the country’s first full-stack pet wellness platform that brings together on-demand veterinary care, lifestyle services, wellness tracking, and pet commerce—all in one seamless mobile app.
For pet parents, VnC makes it easy to consult a licensed vet online, track every aspect of their pet’s health (from vaccinations to meals), and discover trusted service providers like groomers, walkers, and boarders nearby. For vendors, we provide a dedicated app to help vets, trainers, labs, and other professionals digitize and grow their services.
In a market valued at ₹25,000+ Cr and growing 20% annually, pet care remains deeply fragmented and inefficient. We’re solving this with a tech-first, platform-driven approach that scales rapidly without owning physical infrastructure.
With a live MVP, and a deep understanding of both user and vendor pain points, Vets and Care is here to build India’s most trusted pet care ecosystem—for the 3.5Cr+ pets in india
Product Screenshots
Business Model
1. On-Demand Services (Primary Revenue Driver): Pay-per-use bookings for health & lifestyle services.
* Services Included:
- Online Vet Consultations (live video sessions with licensed vets)
- At-Home Lab Tests (sample collection, diagnostic tie-ups)
- Pet Grooming (home visits or vendor slots)
- Walking, Boarding, and Training (partner-managed fulfillment)
* Revenue Model:
- Commission-based: We charge a 20–30% per transaction from vendors
- Vet consults: ~₹500/session
- Grooming/Walking: ₹300–₹1,200/session
- Lab Tests: ₹1,000–₹1,800/test
2. Subscription Products (Add-on): Long-term health plans & insurance integrations.
* Offerings:
- Pet Insurance (in partnership with underwriters)
- Wellness plans (multi-service bundles: consult + grooming + vaccine)
- Premium Profile Access (trackers + deals + AI reports)
* Revenue Model:
- Commission from insurance (~3% per plan sold)
- Recurring revenue from subscription bundles (₹999 – ₹4,999/year)
3. E-commerce Marketplace (Scalable, highmargin vertical): Pet food, supplies, toys, meds & accessories — all in one place
* Categories:
- Nutrition (wet/dry food, treats)
- Wellness (supplements, dewormers)
- Accessories (toys, leashes, apparel)
- Hygiene & grooming tools
* Revenue Model:
- Marketplace margin: 30%–70% margin depending on SKU
- Private label (future-ready): Option to launch in-house brands
Customers
based in
India
Business
Modal Type
Mobile App
Type of
Sales
B2B2C
Competitors
Happy Pet, Vetic, Pet Mojo, Sploot, The Pet Nest, Supertail
Teams
Anubhav Tyagi
CEO & Co-founder
Apoorv Gupta
CMO & Co-founder
Saurabh Singla
COO & Co-founder
Tell us a bit about how founding team knows
each other.
Anubhav and Apoorv have been close friends for over 14 years since school, sharing strong personal and professional chemistry. Apoorv and Saurabh have been friends since high school and successful business partners for 9+ years. Together, the trio brings deep mutual trust, proven collaboration, and complementary skills—creating a well-aligned founding team with the experience and cohesion needed to build and scale Vets and Care effectively.
Why did you decide to start this
company?
In May 2024, longtime friends and pet parents Anubhav, Apoorv, and Saurabh launched Vets and Care to solve the fragmented, stressful pet care experience through tech-driven solutions.
Are all the founders full-time on this
project?
Yes
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