1. AI-Powered Financial Advisory Marketplace
A comprehensive, independent platform providing financial advice across asset classes.
Uses AI-driven personality mapping to offer customized investment and wealth management guidance.
Supports financial planning for individuals and families with a goal-based approach.
2. Unified Financial Dashboard
Integrates with Account Aggregator (AA) framework for a real-time view of financial assets.
Supports email/SMS parsing and manual input for tracking offline assets.
Provides insights on portfolio performance, asset allocation, and financial health.
3. Investment & Portfolio Management
Asset allocation optimization across stocks, mutual funds, insurance, loans, and more.
Portfolio rebalancing suggestions to align with financial goals and risk tolerance.
Risk assessment using AI to recommend diversification strategies.
4. Family Finance & Estate Planning
Collaborative financial planning with secure multi-user access for family members.
Estate and succession planning tools for seamless wealth transfer.
Family goal tracking for shared financial objectives.
5. Proactive Financial Alerts & Optimization
Tax optimization recommendations based on income, investments, and deductions.
Insurance gap analysis to ensure adequate coverage.
Smart alerts for market opportunities, premium due dates, and cash flow management.
6. Open Financial Marketplace
A product-agnostic marketplace for investments, loans, insurance, and financial services.
Partnership
Startup Description
Networth Tracker is building India's first comprehensive AI-powered financial advisory marketplace targeting the underserved mass affluent segment - individuals who traditional wealth managers overlook but who still need sophisticated financial guidance. By leveraging India's Account Aggregator framework and the emerging ONDC Financial Services ecosystem, we provide personalized, holistic financial advice across multiple asset classes while maintaining product independence through our marketplace model.
Our solution treats every family like Ultra High Net Worth individuals, providing them with the personalized attention typically reserved for the wealthiest clients. We're not selling features or products – we're delivering peace of mind and financial dignity through an experience where every family has their own dedicated wealth advisory team looking after their complete financial wellbeing.
Product Screenshots
Business Model
Business Model
Our revenue streams include:
Freemium models for Advisory subscription fees tiered by service level
Commission sharing with product providers in the marketplace
Premium features for advanced planning and analysis
Unlike narrow execution platforms or biased bank advisors, we create value through truly independent, comprehensive guidance across the entire financial ecosystem.
Customers
based in
India
Business
Modal Type
Mobile App
Type of
Sales
B2C, B2B2C
Competitors
1. Dezerv (Wealth Management & Investment Advisory)
Fee-Based Advisory: Charges a percentage of Assets Under Management (AUM), typically 1-2% per year.
Portfolio Management Fees: Charges a fixed or performance-based fee for curated portfolios.
Fund Distribution Commissions: Earns commissions from asset management companies (AMCs) for distributing mutual funds and alternative investment products.
2. Jupiter (Neo-Banking & Financial Services)
Interchange Fees: Earns a small fee from merchants when users transact with Jupiter-issued debit cards.
Lending (BNPL & Personal Loans): Earns interest and processing fees on loans and credit lines offered through its platform.
Investment Product Commissions: Generates revenue from mutual funds, insurance, and other financial products.
Subscription Plans: Offers premium banking features (like rewards, insights, and cashback) under paid plans.
3. Smallcase (Thematic Investing Platform)
Transaction Fees: Charges a small fee per transaction when users invest in Smallcases via brokers.
Subscription Fees: Some Smallcases require a monthly/annual subscription (₹100–₹5,000 per year) for model portfolios.
Revenue Sharing with Brokers: Earns commissions from partner brokers like Zerodha, HDFC, and ICICI for order execution.
4. INDmoney (Personal Finance & Wealth Management Super-App)
Investment Product Commissions: Earns from mutual fund and stock investments made via the platform.
Lending (Credit Cards & Loans): Offers personal loans and credit cards, earning referral fees or interest spreads.
Premium Subscription (INDmoney Prime): Charges a fee for premium financial planning tools and analytics.
US Stock Investing Fees: Charges spreads and commissions on international stock investments.
5. ET Money (Investment & Insurance Advisory Platform by Times Internet)
Direct Mutual Fund Advisory Fees: Charges a fee for advisory-led direct mutual fund investments.
Loan & Insurance Commissions: Earns referral commissions from lenders and insurance providers.
Subscription-Based Financial Planning: Offers a paid "ET Money Genius" subscription (₹249-₹999 per month) for personalized investment advice.
Teams
Sunny Tambi
Fractional CTO
Jash Koradia
CEO/FOUNDER
Are all the founders full-time on this
project?
Yes
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