Motozite Startup Purple Millet Private Limited Embrace the exclusive

automotive Consumer Tech, D2c

Incorporated at

India , 2021

Corporate Office

Gurgaon

Founder, Investor
Platform
WFC
Updated: 20 Nov' 2025
Approved: 15 May' 2022
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Product Video

Elevator Pitch

Product Description

A one-stop platform that helps customers buy new/pre-owned luxury cars, sell/trade-in their luxury cars and buy allied services such as warranty & service packages. We have on-boarded authorized brand dealerships and leading multi-brand dealerships from supply perspective. We are developing our pricing engine and inspection tool to certify cars of unorganized dealerships and create a digital park and sell model for customers to sell their cars to our dealer partners.


Startup Description

A one-stop tech platform that provides customers with new/pre-owned luxury cars, sell/trade-in their luxury cars and buy allied services such as warranty, service packages etc. They have on-boarded authorised brand dealerships and leading multi-brand dealerships from supply perspective and customers from demand perspective.


Product Screenshots


Business Model

Motozite currently charges fee from its dealer partners for a successful transaction with Motozite customers (selling a new or pre-owned car or procurement of pre-owned car by a dealership). In phase 2 Motozite will have three additional channels for generating revenue (i) Commission from allied service providers such as finance and insurance (ii) Fees for certification of cars of unorganized dealerships (iii) service fee for assisting customer in selling their cars to our dealer partners.


Customers based in

India

Business Modal Type

Marketplace

Type of Sales

Other, B2C

Competitors

No direct competition, closest are Cardekho/Cartrade

Teams

Rahul Tiwari

Co-Founder

Tell us a bit about how founding team knows each other.

Rahul and Abhinav met at EY. Both worked on two common consulting engagments during their stint at EY

Why did you decide to start this company?

We realized the scope it has, especially, in the unorganized sector which is not at all digitally enabled and is not able to manage customer experience. We decided to do something in retail of luxury car segment with focus on unorganized market.

Are all the founders full-time on this project?

Yes

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